Master the Media

Our courses are held at Quest PR’s offices in Harrogate. They are facilitated in a friendly and supportive environment, offering bespoke one-to-one training or group sessions to ensure that you receive a tailored package to meet your training needs.

Learn How to Look and Sound Great in the Media

You only get one chance to make an impression

9aaa7797-69e7-4c66-89f9-047316213de5Are you seeking to elevate your profile in print, radio and TV as an authority in your sector? Do you think: ‘I could do better than that’ when reading, hearing and seeing competitors being invited back time and again to comment on key developments?

Understanding what reporters and producers are looking for is half the battle when it comes to positioning yourself as an expert and getting yourself featured in your target media. Quest PR shows you how to write and place great stories and comment for print, radio and TV.

In our highly interactive and bespoke training session you will learn top techniques from former on-screen Sky TV and BBC reporter Sharon Cain who will conduct print, radio and TV interviews on relevant topics and issues. The session will cover live and pre-recorded interviews and prepare you for the real thing – because you only get one chance to make an impression.

Main Points 

  • The power of preparation – doing the groundwork for print and broadcast interviews.
  • Local versus national – the types of interviewers and how to handle them.
  • Conducting a print interview for your trade or business press and feedback
  • The do’s and dont’s of radio interviews, how to use the soundbite
  • Live and pre-recorded interviews and group feedback
  • The do’s and dont’s of TV interviews – live and pre-recorded with group feedback.
  • Radio versus TV - understanding and maximising the differences to your advantage
  • When a crisis hits -  media handling and follow through